Got you to click right?
One of the hard things about startups is choosing the right metrics or KPIs to focus on.
As a small company there are probably only 3-4 things that you can do really well, while the rest of it is kind of just getting done.
It’s easy to get caught up in the vanity metrics that:
1.) aren’t important
2.) don’t move the business forward
3.) “feel like the right thing”
Social media for us is one of those things that just “feels like the right thing to do”.
We have an incredible line of products, incredible customers and incredible stories to share. It should be easy for us.Continue Reading